At Gold Key Roofing, which you can reach via https://goldkeyroofing.com/, safeguarding the privacy of our site visitors is our key commitment. This Privacy Policy outlines the nature of data that Gold Key Roofing gathers, records, and how this data is employed.
Should you require further clarification or more details about our Privacy Policy, feel free to reach out to us.
This Privacy Policy covers information collected through our website, quote and inspection forms, chat, telephone inquiries, and related customer and project records. It explains how we use this information to respond to requests, deliver roofing services, and measure our advertising.
Consent
This policy explains our information practices. Where consent is required for a particular use or disclosure, we request that consent separately. Visiting this website does not by itself provide consent to receive marketing calls or text messages.
Data Collection
You will be explicitly informed about the personal data you are expected to supply and why it’s required when we ask you to share your personal information.
If you reach out to us directly, we may receive additional information such as your name, email address, phone number, and any message and/or attachments you might send us, as well as any other information you decide to share.
On registering for an Account, we may request contact details, which may include name, company name, address, email address, and phone number.
Data Utilization
The information we collect is used for various purposes, including:
- Sustaining, operating, and improving our website
- Customizing and expanding our website
- Analyzing how you interact with our website
- Creating new products, services, features, and functionality
- Engaging with you directly or via our partners for customer support, updates, and other information related to the website, as well as for marketing and promotional purposes
- Sending emails
- Detecting and preventing fraud
Information about cookie management for specific web browsers can be found on the browsers’ respective websites.
CCPA Privacy Rights (Do Not Sell My Personal Information)
As per the CCPA, California consumers reserve certain rights, including:
The right to ask a business to disclose the categories and specific pieces of personal data that a business has collected about consumers.
The right to ask a business to delete any personal data about the consumer that a business has collected.
The right to ask a business that sells a consumer’s personal data, not to sell the consumer’s personal data.
Upon receiving a request, we have one month to respond. If you wish to exercise any of these rights, please contact us.
GDPR Data Protection Rights
We are dedicated to ensuring you are completely informed about all of your data protection rights. Every user is entitled to the following:
The right to access – You can request copies of your personal data. A small fee may be applicable for this service.
The right to rectification – You can request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
The right to erasure – You can request that we delete your personal data, under certain conditions.
The right to restrict processing – You can request that we limit the processing of your personal data, under certain conditions.
The right to object to processing – You can object to our processing of your personal data, under certain conditions.
The right to data portability – You can request that we transfer the data we have collected to another organization, or directly to you, under certain conditions.
Upon receiving a request, we have one month to respond. If you wish to exercise any of these rights, please contact us.
Children’s Information
One of our key objectives is to add protection for children while using the internet. We encourage parents and guardians to participate in, observe, and/or monitor and guide their online activity.
Gold Key Roofing does not knowingly gather any Personally Identifiable Information from children under the age of 13. If you believe your child has provided such information on our website, we urge you to contact us promptly, and we will make our best efforts to remove such information from our records swiftly.
SMS Communications & Consent
If you opt in to receive text messages, we use your phone number to send messages within the scope of that consent. Depending on your choices, these messages may include:
Appointment confirmations and reminders
Service updates and project communications
Customer support responses
Promotional or marketing messages (if applicable)
Message frequency may vary. Message and data rates may apply depending on your mobile carrier.
We do not sell or share SMS opt-in records or SMS consent data with third parties for their own marketing. Service providers may process those records on our behalf to deliver messages and manage your preferences. Other uses of contact information for advertising measurement are described below and are subject to applicable consent requirements.
Opt-Out Instructions
You may opt out of receiving SMS messages at any time by replying:
STOP
After opting out, you will no longer receive SMS messages from us unless you opt back in.
For assistance, reply:
HELP
Or contact us directly through our website:
https://goldkeyroofing.com/
Data Usage for SMS
For our SMS program, we use phone numbers for:
Delivering requested services
Customer communication
Internal record keeping
We use administrative and technical safeguards intended to protect your information, and limit access to personnel and service providers who need it for the purposes described in this policy.
Advertising, analytics and lead management
We use service providers to operate our forms, respond to inquiries and manage roofing projects. These include AccuLynx for customer and job records and Olympian for supported lead communication workflows. Information may include your name, contact details, property location, requested service, messages, and inquiry or project status.
We use advertising and analytics tools, including Meta Pixel and Conversions API and Google advertising and analytics services, where enabled. These tools help us understand which advertisements lead to inquiries and improve campaign measurement. They may process pages visited, referring and landing-page URLs, campaign parameters (UTMs), advertising click identifiers, cookie identifiers, IP address, browser information, and conversion events.
We may share information you provide, including email address or phone number transformed into a hashed value, with Google or Meta to perform advertising measurement on our behalf and match an inquiry or conversion to an advertisement. Hashing does not make information anonymous. Any such sharing is subject to applicable consent and opt-out requirements. SMS consent records are not shared for advertising matching.
Where call tracking is enabled, we may use the number called, caller contact information, call time, duration, and associated campaign to respond to your inquiry and measure advertising. Any call recording, if used, is subject to a separate notice and applicable consent requirements.
Your advertising choices
You can manage cookies through your browser and adjust advertising preferences through Google My Ad Center and Meta Ad Preferences. Google provides an Analytics opt-out browser add-on. These controls may not stop every form of server-side measurement or essential processing of an inquiry.
To ask about our use of your information or make a privacy request, please contact Gold Key Roofing. Advertising choices are separate from SMS choices; reply STOP to opt out of our text messages. Where applicable law requires consent before advertising-related processing, that consent is required in addition to this notice.